Zeszyt Naukowy No 32

We are pleased to present a new issue of the Scientific Journal (No 32) of the School of Banking and Management. The current issue includes texts concerning management and sociology of organizations. After a review procedure, all the papers have been accepted for the publication and they can be helpful both in the teaching process and business operations. The issue...

31Mar

Scientific Journal No 30

Scientific Journal No 30 is s devoted to management in its broad sense. The articles presented in the current issue are the result of the research conducted at the Faculty of Management and Computer Science. All the papers have been reviewed and accepted by an external reviewer from a foreign scientific centre and the issue has been scientifically edited by Dr Kawa , who on...

29May

IndexPlus Project

The IndexPlus Project financed by the Ministry of Science and Higher Education is starting now. The e-journal of the School of Banking and Management (WSZiB) in Krakow, Zeszyt Naukowy will include e-publications of our teaching staff. You are welcome to send in your articles which we will be glad to publish in the next editions of the periodical. The texts will be in...

Articles

2. STATISTICAL ANALYSIS OF SHARE PRICE VOLATILITY OF SELECTED COMPANIES BELONGING TO WIG-INDEX IN 2015-2020

The aim of this article is to characterize the volatility of share prices of companies belonging to WIG20 and the WIG20 index itself using statistical methods. The share prices of the companies were subject to deep fluctuations in the selected time period. The correlation analysis shows a random nature of the changes. The analysis of the remaining indicators indicates sector connections of companies, i.e. share prices of companies with a similar profile are correlated with one other. The applied method of backward stepwise regression allowed to build a model to predict changes in the WIG20 index with 70% certainty.

1. IMPACT OF ENVIRONMENTAL CORPORATE SOCIAL RESPONSIBILITY ON COMPANY IMAGE

The essence of corporate social responsibility (CSR) in organization’s activities is to take into account social problems, the issues of natural environment protection and the relationships with its stakeholders. Functioning in harmony with the environment, and particularly the care for natural environment, has an impact on the organization’s public image. The article presents the responsibility for natural environment as an element of CSR. It presents CSR as a strategy of building company’s image. On the basis of the author’s survey an analysis was conducted of the impact of environmental CSR on company image, with a particular consideration of a bank.

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